Equipment Sales Representative

Are you an experienced equipment sales professional with a passion for agriculture or construction machinery? Our client, a reputable and established equipment dealer, is seeking a motivated and knowledgeable Equipment Sales Representative to join their growing team.

This position focuses on selling and supporting farm and construction equipment while building long-term relationships with customers and ensuring a top-tier buying experience from first introduction to final delivery.

Hours: 8a-5p. Saturdays and work outside of normal hours may be required

Pay: Base + Commission

Key Responsibilities:

• Develop and maintain relationships with new and existing customers in the agricultural and construction sectors.

• Assess customer needs and recommend appropriate machinery and attachments.

• Demonstrate equipment features, capabilities, and benefits to prospective buyers.

• Negotiate pricing, prepare contracts, and process sales documentation accurately.

• Coordinate with service, finance, and delivery teams to ensure seamless customer satisfaction.

• Attend trade shows, product launches, and industry events to generate leads and promote the brand.

• Maintain a thorough understanding of inventory, manufacturer programs, and financing options.

• Stay up to date on new equipment models, technology advancements, and competitor offerings.

• Handle customer inquiries via phone, email, or in person with professionalism and urgency.

• Perform other related duties as assigned to support overall sales operations.

Qualifications & Skills:

• Farm and/or construction equipment sales experience is required.

• Automotive sales experience will not be considered.

• Proven success in equipment or machinery sales, including new business development and account management.

• Excellent communication, presentation, and negotiation skills.

• Strong customer service orientation with a relationship-driven mindset.

• Proficiency with Microsoft Office (Word, Excel), email platforms, and CRM systems.

• Ability to read and understand equipment specifications, financing documents, and warranty forms.

• Highly self-motivated, organized, and capable of managing multiple priorities.

• Valid driver’s license; ability to safely operate farm/construction equipment for demonstrations preferred.

Physical Requirements:

• Ability to stand, walk, and interact with customers for extended periods.

• Must be able to lift or move up to 40 lbs as needed.

• Regular use of computers and office equipment in a fast-paced environment.